I like Jeremiah Owyang’s matrix with the embedded point about the viral loop value, to drive engagement in advanced integration of one’s corporate site with your social media strategy. Accords with my views on how to grow online communities (where I’ve seen viral loops are a subset of feedback loops) – so using such a [...]
A second question on LinkedIn from Dr Michael Wu, Principal Scientist at Lithium Technologies: Is there something more accurate and precise than the 90-9-1 rule out there? IMHO, Lorenz Curve and Gini Coefficient. Do you know anything else? The Economics of 90-9-1 My answer as part of yesterday’s Online Community Manager group discussion kind of [...]
A question on LinkedIn from Dr Michael Wu, Principal Scientist at Lithium Technologies: Do you believe in the 90-9-1 rule? Do you think it is a hard and fast rule, or do you believe that it is just a rule of thumb? What do 10+ years of data across 200+ communities say about the 90-9-1 [...]
Telligent has announced the availability of Telligent Community 5.5 and Telligent Enterprise 2.5. The new releases include enhancements around extensibility, performance, flexibility and ease of adoption and represent the company’s ongoing commitment to innovation in the areas of community and collaboration software. Telligent Community is an external-facing community application that enables organizations to listen to, [...]
Try your hand at these three questions about community management. My answers are below to give you some inspiration! Q1. What has been the biggest surprise you’ve had while community manager, during the process of building your community? The degree of difference there is between growing a conventional website and an online community, where the success [...]
My blog posts of 2009, from how to reward top contributors to discussion about community metrics to grow your community, bullet pointed for you below. Here’s to a successful 2010 with more thoughts on online community, & with a special eye out for enterprises investing in communities for their employees (and what that might mean [...]
AuntMinnie, which has 148,000 members worldwide, is celebrating ten years of radiology journalism with a terrific giveaway of gifts depending on how long you’ve been a member. On a smaller scale it’s worth noting that since I captured the vital statistics for its forum membership in mid-November (29604 Registered users have made 223898 posts in [...]
Different types of online communities require different approaches. We hear a lot about consumer-driven communities with large numbers of members, or business to business communities for select professionals, but less of the needs of member organisation’s online communities. Understanding the needs of your audience, whether through intensive market research, creating personas of your typical audience [...]
Interesting comparison on the difference between B2C and B2B communities from B2B expert Vanessa DiMauro who says on the community managers’ forum e-mint: “B2B online community building is less common than B2C communities and is just starting to garner attention in the media. I have been working exclusively in B2B for many years and i [...]
Great example from Inside Facebook of why consulting your community over core changes makes sense, after Facebook had a lrage scale revolt recently after unilaterally changing its T and Cs: As part of its new process for updating the site’s new Terms of Service documents, Facebook has announced the first-ever user vote on proposed changes. [...]