Tag Archives: David Bowen

How to think out of the 2.0 box

Hmm, looks interesting..thanks David. A basic two-by-two matrix can be the key to quantifying the risks and opportunities that are bundled together under the banner of web 2.0, says David Bowen. At a conference for corporate web managers a few months back delegate after delegate muttered that they were thoroughly fed up with web 2.0. [...]