The answer to how to radically reduce your R&D costs is to involve customers in the product development cycle, using social tools as well as face to face meetings. That’s the powerful experience of ‘community chick’ Dawn Lacallade of SolarWinds, the US-based web-based network management software people at yesterday’s Telligent webinar. For your consideration I [...]
Found on the blog beamtenherrschaft, a research blog about information systems, complex networks, technology enhanced learning, social software, communities of practice, web 2.0 and more:
“Classic argumentative discussions can be found in a variety of domains from traditional scientific publishing to today’s modern social software. An interactive argumentative discussion usually consists of an initial proposition stated [...]
Different types of online communities require different approaches. We hear a lot about consumer-driven communities with large numbers of members, or business to business communities for select professionals, but less of the needs of member organisation’s online communities. Understanding the needs of your audience, whether through intensive market research, creating personas of your typical [...]
Interesting comparison on the difference between B2C and B2B communities from B2B expert Vanessa DiMauro who says on the community managers’ forum e-mint: “B2B online community building is less common than B2C communities and is just starting to garner attention in the media. I have been working exclusively in B2B for many years and i [...]
Just got hold of this recent study from HP Labs which demonstrates the feedback loop between attention and contributions to online communities. The abstract provides a nice introduction:
A significant percentage of online content is now published and consumed via the mechanism of crowdsourcing. While any user can contribute to these forums, a disproportionately large percentage [...]
Came across this nice Slideshare on Community 2.0: The Business of Online Communities, and spotted HBO’s Standards page on slide 29 with these examples of acceptable and unacceptable comment:
Be respectful and civil to other members, even if you disagree with them. Differences of opinion are OK; personal attacks are not. ACCEPTABLE POST: Member X, [...]
Why are profiles important?
The way profiles works reflects the fact that the quality of communities reflects individual members’ actions, which is the prime driver of the success of a community.
If a member decides not to complete their profile then they’ve chosen to be relatively anonymous, whether they know it or not. But if as community [...]
Just come across this set of useful looking slides from Forrester’s Jeremiah Owyang. Thanks Jeremy.
Also as a model of best practice for an ‘About’ blog page Jeremy’s is certainly worth benchmarking.
Anyhow here’s the best practices deal..
Online Community Best Practices Final
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One interesting thing I heard at the MLK event in Memphis in 1998 was an expert comment that community doesn’t exist anymore in the way it meant in the 1960s. That’s because we all talk about community without ever questioning if in real world terms it actually exists. So here’s to online communities helping to [...]
This looks useful as a starting place for thinking about proprietary community platforms. Also check out Sift of course! There’s a bigger analysis of using open source software for online communities by IBM, undertaken in 2006, here. There’s also a fun-looking forum on the subject hosted by IBM, though perhaps a tad too techi for [...]
