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	<title>@stuartgh &#187; predictions</title>
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	<description>Current focus: Making people happy. Using social media tools to achieve this!</description>
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		<title>Social Media Predictions 2009</title>
		<link>http://www.stuart-hall.com/2008/12/15/social-media-predictions-2009/</link>
		<comments>http://www.stuart-hall.com/2008/12/15/social-media-predictions-2009/#comments</comments>
		<pubDate>Mon, 15 Dec 2008 09:45:22 +0000</pubDate>
		<dc:creator>Stuart Hall</dc:creator>
				<category><![CDATA[Social software]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Laura Fitton]]></category>
		<category><![CDATA[predictions]]></category>
		<category><![CDATA[social ads]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://www.stuart-hall.com/?p=1796</guid>
		<description><![CDATA[My two cents worth? To beat the competition it helps to be in the right time, at the right place. Social media can help you do this. Or to put it another way, with a quote taken from a nice post &#8230; <a href="http://www.stuart-hall.com/2008/12/15/social-media-predictions-2009/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>My two cents worth? To beat the competition it helps to be in the right time, at the right place. Social media can help you do this. Or to put it another way, with a quote taken from a nice post on the subject of <a href="http://mashable.com/2008/12/15/facebook-advertising-solution/">social networking &amp; profit</a>: &#8220;Relevancy is not enough in advertising. It’s about relevancy <em>and timing</em>.&#8221;</p>
<p><a style="margin: 12px auto 6px auto; font-family: Helvetica,Arial,Sans-serif; font-style: normal; font-variant: normal; font-weight: normal; font-size: 14px; line-height: normal; font-size-adjust: none; font-stretch: normal; -x-system-font: none; display: block; text-decoration: underline;" title="View Social Media 2009 document on Scribd" href="http://www.scribd.com/doc/8944081/Social-Media-2009">Social Media 2009</a> <object width="100%" height="500" data="http://documents.scribd.com/ScribdViewer.swf?document_id=8944081&amp;access_key=key-2nug4v9b4fjt8fnjtb66&amp;page=1&amp;version=1&amp;viewMode=" type="application/x-shockwave-flash"><param name="id" value="doc_491465424473871" /><param name="name" value="doc_491465424473871" /><param name="align" value="middle" /><param name="quality" value="high" /><param name="play" value="true" /><param name="loop" value="true" /><param name="scale" value="showall" /><param name="wmode" value="opaque" /><param name="devicefont" value="false" /><param name="bgcolor" value="#ffffff" /><param name="menu" value="true" /><param name="allowFullScreen" value="true" /><param name="allowScriptAccess" value="always" /><param name="src" value="http://documents.scribd.com/ScribdViewer.swf?document_id=8944081&amp;access_key=key-2nug4v9b4fjt8fnjtb66&amp;page=1&amp;version=1&amp;viewMode=" /><param name="allowfullscreen" value="true" /></object></p>
<div style="margin: 6px auto 3px auto; font-family: Helvetica,Arial,Sans-serif; font-style: normal; font-variant: normal; font-weight: normal; font-size: 12px; line-height: normal; font-size-adjust: none; font-stretch: normal; -x-system-font: none; display: block;"><a style="text-decoration: underline;" href="http://www.scribd.com/upload">Publish at Scribd</a> or <a style="text-decoration: underline;" href="http://www.scribd.com/browse">explore</a> others: <a style="text-decoration: underline;" href="http://viewer.scribd.com/browse?c=131-management">Management</a> <a style="text-decoration: underline;" href="http://viewer.scribd.com/browse?c=123-business">Business</a> <a style="text-decoration: underline;" href="http://viewer.scribd.com/tag/social%20media%202009">social media 2009</a></div>
<p>Talking about relevancy and timing here&#8217;s a <a href="http://twitpic.com/tlxq">great example from Laura Fitton</a> of how to alienate people with the way Facebook Ads suck up data from users, unless you remember to opt-out of Social Ads:</p>
<p>&#8220;Wow! Leaving the group efactor on Facebook! DO NOT WANT the fact that I joined their FB group to be a part of their Ads. WTH? <span class="entry-content">Repeat: this was NOT efactor&#8217;s doing. this is a Facebook-wide issue. it affects you too. Social ads are opt OUT. Privacy&gt;News Feed&gt;Social Ads.&#8221;</span></p>
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<p><span class="entry-content"></p>
<div id="attachment_1815" class="wp-caption alignnone" style="width: 644px"><img class="size-full wp-image-1815" title="Facebook Social Ads Permissions" src="http://www.stuart-hall.com/wordpress/wp-content/uploads/facebook_social_ads_permissions.jpg" alt="Facebook Social Ads Permissions" width="634" height="278" /><p class="wp-caption-text">Facebook Social Ads Permissions</p></div>
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